Travel agents are more trusted now than ever before

Posted On: August 25, 2017

The latest findings from the 2017 Travel Insurance Index, conducted by SureSave, have revealed some interesting insights into how Australian travellers view booking travel, insurance and the role of the travel agents.


In 2017, 40 per cent of Australians booked their last overseas leisure trip with a travel agent (either in-store, over the phone or via email).

Currently, this secures the travel agent's position as the second most popular method of booking travel in Australia, narrowly missing the top spot by only two per cent , with 42 per cent of Australians choosing to book their holiday online, using one or multiple booking sites, such as Webjet or Expedia.


The findings also reveal that travellers' views towards agents are evolving, with 74 per cent of Australian travellers now viewing agents as a 'trusted source of travel and safety advice'. This figure has increased from only 57 per cent in 2012.


“Travellers are still turning to agents for their travel booking and insurance needs, but not because they view agents as the default booking option.